What Is a Dividend Reinvestment Plan (DRIP)?
A dividend reinvestment plan — almost always shortened to DRIP — automatically takes the cash dividends you'd normally receive and uses them to buy more shares of the same investment. Instead of a little cash landing in your account, your shareholding quietly grows on its own.
How a DRIP works
Normally, when a company pays a dividend, the cash shows up in your brokerage account and it's yours to spend or reinvest by hand. With a DRIP switched on, that step is automated:
- The company pays its dividend as usual.
- Instead of holding the cash, the plan immediately buys more shares of that same stock or fund for you.
- These purchases are typically commission-free and often allow fractional shares, so every cent of the dividend gets put to work.
- On the next payment date, your larger pile of shares pays an even bigger dividend — which buys even more shares.
The engine underneath: compounding
The reason DRIPs get so much attention is compounding — earnings that themselves go on to earn. Each reinvested dividend adds shares; those extra shares pay their own dividends; and the cycle repeats. Left alone for years, this snowball can grow surprisingly.
Why people use DRIPs
- It's automatic. No decisions, no forgetting — the reinvestment happens on every payment date.
- It's usually free. Most DRIPs skip trading commissions and buy fractional shares, so nothing is wasted.
- It removes temptation. Small dividend cheques are easy to spend; a DRIP keeps them invested.
- It's a form of steady buying. Because it buys at whatever the price is each period, it naturally spreads purchases out over time.
The trade-offs to understand
A DRIP isn't automatically right for everyone. Some points to weigh honestly:
- You don't get the income. If you actually need the cash — say, in retirement — reinvesting defeats the purpose.
- It concentrates you further. Reinvesting always into the same stock increases how much of your money sits in one company, the opposite of diversification.
- Tax still applies. In a taxable account, dividends are generally taxed the year they're paid even when reinvested. In a TFSA or RRSP, treatment differs.
- The market still moves. Reinvesting doesn't protect the value — your growing pile of shares still rises and falls with the price.
The bottom line
A dividend reinvestment plan automatically turns your dividends into more shares instead of cash, harnessing compounding so your position can grow without new money going in. It's automatic, usually fee-free, and removes the temptation to spend. Just weigh the trade-offs — no income received, more concentration in one holding, and the same market risk as always.
Frequently asked
What is a dividend reinvestment plan?
A dividend reinvestment plan (DRIP) automatically uses the cash dividends you receive to buy more shares of the same company or fund, instead of paying you the cash. It happens automatically each time a dividend is paid, often including fractional shares. Over time this steadily increases the number of shares you own.
How does a DRIP work?
When a company pays a dividend, a DRIP takes that cash and immediately buys more shares of the stock on your behalf, usually commission-free and often in fractional amounts. Those new shares then earn dividends of their own on the next payment date, so your position grows without you adding new money.
What is the benefit of dividend reinvestment?
The main benefit is compounding: reinvested dividends buy more shares, which generate more dividends, which buy even more shares. It's also automatic and usually fee-free, so it removes the temptation to spend the cash. The trade-off is you don't receive the income, and the value still rises and falls with the market.
Do you pay tax on reinvested dividends?
In most cases, yes — in a regular taxable account, reinvested dividends are generally taxed as income in the year they're paid, even though you never received the cash. Inside a registered account like a TFSA or RRSP, the tax treatment differs. Tax rules vary by situation, so this is general information, not tax advice.
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